Table of Contents
Sociocultural Factors: Mass Media
PPT Slide
PPT Slide
Example of a program of research: Media effects
Manifestations of Sociocultural Pressures
Dual Pathway Model of Bulimia
Indirect evidence
No direct evidence
First Generation Research Media Use Study
Media Use Study Sample
Media Use Study Methods
Media Use Study Measures
Media Use Study Results
PPT Slide
Findings replicated in correlational studies from independent labs
Alternative explanations for these effects?
Alternative explanations for these relations?
Second generation research
Magazine Lab Experiment Hypotheses
Magazine Lab Experiment Sample
Magazine Lab Experiment Methods
PPT Slide
Magazine Lab Experiment Measures
PPT Slide
Findings replicated in experiments from independent labs
Effects potentiated for at risk individuals?
Two more inferential threats
Ecological experiments
Hypothesized main effects of media-exposure
Hypothesized moderators of the adverse effects of media exposure
Ecological Experiment Participants
Ecological Experiment Methods
PPT Slide
Ecological Experiment Measures
Ecological Experiment Even more measures...
Manipulation check
Main effects
Moderated effects: Potentiators
Form of potentiator effects
Moderated effects:Mitigators
Form of mitigator effects
Aim 1: Main effects?
Alternative explanations
Aim 2: Moderators of effects?
Meaning of moderated effects
Limitations
In summary
Fiji Ecological Experiment
Conclusion
Don’t try this at home...
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